From April 1st 2022, a new plastic packaging tax came into effect in the UK. The new law applies to plastic packaging produced in, or imported into the UK which does not include at least 30% recycled plastic.
At Lyon & Lyon we believe that making small changes can have a huge long term impact, so ww’re seeing this environmental tax as an opportunity to research, design and infuse our future projects with an array of forward thinking sustainable materials.
We’ve covered a very small chunk of possibilities but here’s a few brands that we have been loving:
Turkey based company; Ottan, uses a circular economy model to produce amazing materials from biological waste such as lentils, seaweed and even orange peel. Imagine transforming your breaky leftovers into your future kitchen tiles!
‘Eat less plastic’ is an internal campaign project by the lovely How & How studio, illustrating the irreversible impact plastic has already had on us and the planet. In a pledge to use less plastic the campaign is focused around loud type, bright colour and short and snappy impactful statements.
The Future Materials Bank is a crowd-sourced archive of materials that look at promoting the transition towards more sustainable choices. By collecting information and samples from makers around the world, the databank aims to democratise and produce new knowledge about these future-proof materials.
Material choice is often a big question within the development stages of a packaging project. There are no simple answers regarding sustainability and we face a risk of green washing if not careful, so as part of a commitment we’re constantly researching new and innovative materials that help minimise our footprint.
Here’s a few things to consider when thinking about your new packaging design:
- Less print – Literally or perhaps using more eco friendly fonts > https://www.ecofont.com/
- Soy and vegetable based inks
More sustainable packaging
- Recylced materials e.g bottles
- Bio plastics
- Mono Materials
- Edible packaging
We want to encourage the curiosity and educate consumers on the importance of circular design without the compromise of quality. If you would like to chat sustainability or have an amazing idea you would like to discuss, contact us!
Our motion designer Sam has created this grotesque illustration of an expanding digital black object that represents the reality that we are surrounded by plastics and the spread of it through not only our spaces, streets, roads, parks but also us.
In conversation with Benny and Mat Lyon, we hear all about the highs and lows of the craziest 10 years of their lives and what the future holds.