Fabrica – Lyon & Lyon

Concept

The name Fabricá is derived from the Latin for ‘texture’ and refers to the variety of hair textures that the products help to restore.

A new hair care concept specialising in thick and thin hair. We helped bring to life a product where the hair type is reflected on the bottle itself using either thick lines or thin lines.

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Story

Earthy tones are used to denote the product type whether it is deep olive for shampoo or sandy for conditioner. The hair type that the product is best suited to is echoed in the design of the packaging.

Awards

We’re super happy to announce that we won the bronze award at @pentawards 2021 for our work on Fabrica.

Fabrica
CREDITS:
Design:
  • Lyon & Lyon
3D Renders:
  • Mitch
Art Direction:
  • Ben Lyon
  • Mat Lyon
Striving for authenticity
Purveyors of joy
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Striving for authenticity
Purveyors of joy
Insert something deeply meaningful
Striving for authenticity
Purveyors of joy
Insert something deeply meaningful
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