TEAM
What does: Montréal, Antique Olive, graphic design, Riso press and lamb cakes all have in common?
Alexa. Welcome to the L&L family.
We have had the privilege of recently interviewing our Project Manager, Alexa and let me tell you- who knew Montréal, Antique Olive, graphic design, Riso press and lamb cakes could all fit into one conversation? Check it out
Quick! In <5 words, how would you describe yourself:
Curious, puzzle lover, DIY-er, and an introvert/extrovert
Where are you from, where do you live now, and what gets you out of bed in the morning?
I am from gorgeous Montréal! I’ve lived in London for the past 8 years, but recently relocated to the West Country – I just missed trees too much. What gets me out of bed is looking out the window and seeing only green, hearing only birds.
What is your story prior to joining L&L?
I have a background in Graphic Design, and although I always loved it, I stopped loving to create on command. It turns out, I thrive when surrounded by creativity and creative people, but I much more enjoy the puzzle of streamlining processes and getting s**t done (it won’t stop me from making my spreadsheets design worthy). I’ve also worked a lot in hospitality, starting at 5 years old in my dad’s restaurant. My favourite thing about it has been to meet people and create connections, and I try to make sure this is part of anything I do.
If you had to describe yourself as a font, what would it be?
I’d like to be like Antique Olive by Roger Excoffon. She’s simple but she’s got a fun edge. She’ll listen to ‘60’s music and boogie at the party.
What interests you?
Riso! In my free time, I run a small Riso press called Petit press 🙂
I love to explore the medium and see how I can push its limits, as well as collaborate with artists to create fun prints (creativity, connection, it all connects!). I love how hands-on the process is, and how unique the result can be.
I am also obsessed with Lamb Cakes – or the people trying to make them… Google it, it will bring absolute joy to your day
What has been your favourite design project with L&L so far?
A project I’ve enjoyed working on has been the poster designs for Street Food Circus. The brief was to create a different feel for each of their festivals happening throughout the summer, while making sure each design lived in the same universe. We ended up working with a great illustrator (hello Morgane!) who created the scenes, and we created the design system behind it all. What I enjoyed the most out of this project was to meet up with the client, and get to understand each festival and the feel they wanted for them, and then convert this into a brief for the illustrator. Seeing those scenes come to life every time was so exciting and seeing them now come together as a whole shows we created the universe we wanted in the start!
What is one skill that you’d like to master in the next three years?
I really want to become a morning person. It’s been a goal for a while but I really want to make it happen – I get moments where I think I made it and then fall back. Any recommendations for a sleepy gal?
In your opinion, what is the best warm bev to have while working?
I’m a cuppa tea kind of person (with oat milk bien sûr). I’m easily distracted so it often gets cold half way, but I don’t mind cold tea…
Check out Alexa on Insta on @alexchat
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Striving for authenticity
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